我們知道，從有些付費的海關(guān)數(shù)據(jù)我們可以看到客戶進口信息，也能知道客戶是從中國哪個供應商采購的。

如果這些客戶每年都有穩(wěn)定的采購量，他們就是我們的潛在客戶，你可以嘗試不斷地發(fā)消息開發(fā)，先做備胎，一旦他的原有供應商出現(xiàn)了問題，你就有機會轉(zhuǎn)正，前提是你要找到這種客戶并且堅持足夠久的時間。

有些公司年底離職率比較高，這個時候公司領(lǐng)導可能會安排一些老客戶給新員工跟進，對于曾經(jīng)給公司下單的老客戶，很多時候換人反而不下單了。無論新人如何絞盡腦汁，客戶都只是保持著客套的回復！大概率是客戶被離職的人帶走了，這種客戶是認人的，對原來的業(yè)務員是非常認可的，對方不一定看的是公司，有可能是看的價格。除非原來的業(yè)務員在處理客戶訂單時出現(xiàn)過非常大的錯誤，否則很難與你建立聯(lián)系！

對于這種客戶，你沒必要花太多心思和精力在他身上，保持著聯(lián)系就好。畢竟他已經(jīng)跟老業(yè)務有過幾年的交情，他習慣了之前業(yè)務員的處事方式，很多老外比較懶，是不愿意花時間重新熟悉，重新磨合的。

我之前一個菲律賓的客戶，他是一個非常優(yōu)質(zhì)的客戶，在工廠還是小作坊的時候，每年有差不多兩百萬的訂單，所以每次他來工廠拜訪，老板和經(jīng)理都會安排很周到的接待，隨著訂單量增大，工廠忙不過來，外發(fā)把訂單質(zhì)量做差了。客戶最后一次來是索賠的，因為他的客戶不接受貨，他重新下單給另外一家工廠，可是我們老板卻沒有正確對待客戶的索賠，最后搞得不歡而散。而經(jīng)理卻把責任推在我的身上，說是因為我訂單跟進不及時而導致這樣的結(jié)局，于是他就跟客戶說把我換掉，讓另外一個業(yè)務員來跟進客戶的訂單。

經(jīng)理是為了讓客戶繼續(xù)下單，給個臺階，而我成了背鍋俠?？墒呛髞砜蛻魠s再也沒有給我們公司下過單，他還私底下找過我，說知道我是無辜的，老板不承擔責任的做法太令他失望了！

有的客戶愿意跟隨你是因為你的人品，你的處事方式讓他舒服；有的客戶離開一個公司是因為對公司處事方式失望，是因為他感受不到公司對他訂單的重視。

要做一個能夠讓新老客戶都喜歡的人，可不是一件容易的事，首先你得要了解他，其次你得要能幫他解決問題，最后你還得讓他喜歡上你，最重要的你得創(chuàng)造機會讓他相信你提供的產(chǎn)品能為他帶來價值！

還有人問如何給客戶寫感謝信，這里收集了幾封，大家可以修改使用。其實這段時間應該是要準備給客戶發(fā)放假通知的了，感謝信在年底就應該發(fā)！

Dear xxx,

Greetings!

Thank you very much for your orders this year. I am pleased that you entrusted us as your supplier for your project and am grateful that you continue to put your faith in our services. I hope our products met your expectations.

As always, we are happy to support you with any future projects you may undertake. I wish you the best with your current project and look forward to seeing the outcome. Many thanks again, and I look forward to working with you in the future.

Thanks & best regards

xxx

Dear xxx,

Greetings!

Another year has come and gone and with it all of the excitement, hardships, and little victories that make life, and business, worthwhile. At this time of the beginning of 2024, we wanted to let our most valued customers know just how much we appreciate their continued support.

We want to thank you from the bottom of our hearts and wish you all the best for the coming year.

Happy holidays and happy new year!

Thanks & best regards

xxx

Dear xxx,

Greetings!

We just wanted to know that we truly enjoy working with you and feel honored to be your chosen supplier.

The growth we're experienced over the years is because of customers like you, who faithfully support our business.

We value your trust in our company, and we will do our best to meet your service expectations.

Thanks & best regards

xxx

Dear xxx,

Greetings!

You've been a customer for nearly xxx years now, and we can't thank you enough for your loyalty. we wanted to let you know how grateful we are for your recent purchase.

We appreciate the continued opportunity to serve you. As always, please let us know if there's anything we can do to improve our service further.

Many thanks again for all of your business over the years!

Yours faithfully.

xxx

Dear xxx,

Greetings!

On behalf of xxx I would like to say thank you for being a loyal customer. It has been a pleasure serving you and supplying you with xxx and we hope that we can have the pleasure of providing for you for many more years to come.

Many thanks for your ongoing business and we look foward to serving you in 2024.

Thanks & best regards

xxx

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