
以下是一篇關(guān)于在亞馬遜上售賣違禁品導(dǎo)致封號的解封申訴信,客戶把郵件發(fā)給亞馬遜團(tuán)隊后,亞馬遜在半小時內(nèi)就解封了其賬號。
(第一步:簡單問候,列出涉事ASIN)
親愛的亞馬遜,您好,
最近我們收到一封來自你們團(tuán)隊的通知,通知中指出我們售賣了亞馬遜禁售的商品,以下是相關(guān)產(chǎn)品的ASIN: XXX,XXX,XXX,XXX
Hello, dear Amazon,
Recently we received a notification from you, which indicates that we have uploaded the listing of "Restricted Products", here are the ASIN codes of these products:
ASIN: XXX, XXX, XXX, XXX
(第二步:自我檢討,分析原因,讓亞馬遜看到我們真誠的態(tài)度)
非常抱歉,我們在不了解亞馬遜政策的情況下犯了這種低級錯誤,我們深刻反思后認(rèn)為我們犯下這種錯誤的原因是:
1. 作為亞馬遜新手賣家,還不太了解亞馬遜關(guān)于禁售產(chǎn)品的政策,也沒有主動去了解政策
2. 在上架listing之前沒有查詢相關(guān)的資料或者咨詢亞馬遜的專業(yè)客服,盲目地將禁售產(chǎn)品投放到市場
We are sorry that we made this stupid mistake without understanding policy of Amazon before uploading the listing, we have rethink this mistake profoundly these days and we found the reasons why we made this mistake:
1. As a new seller on Amazon, we didn't know much about Amazon's restricted products policy and we didn't learn the important policy proactively.
2. We didn't look up the related information or consult the professional Amazon service team before uploading the products, and we have launched the prohibited products on market blindly.
(第三步:知錯就改,告訴亞馬遜我們已采取的措施)
收到亞馬遜的通知后,我們采取了以下措施進(jìn)行挽救:
1. 第一時間通過亞馬遜團(tuán)隊的幫助去查找了亞馬遜禁售商品的相關(guān)信息詳細(xì)了解亞馬遜相關(guān)政策
2. 及時刪除下架亞馬遜的禁售產(chǎn)品
3. 停止向亞馬遜發(fā)送禁售產(chǎn)品的庫存的想法,杜絕售賣禁售產(chǎn)品
Once we received the notification from Amazon, we took these methods to make up for this mistake:
1. We have searched for "Restricted Products" and "Listing Restrictions" in Seller Help immediately with the help of Amazon team and we have learned the detailed policy of Amazon.
2. We have deleted the listings and products of Amazon's restricted and prohibited products promptly.
3. We stopped the plan of sending FBA inventory to Amazon and put an end to the sale of Amazon's restricted and prohibited products.
(第四步:未來的計劃,避免再次犯錯,這是申訴郵件中亞馬遜最看重的一點)
但是我們的這些舉措還不足以確保我們以后在亞馬遜上的合規(guī)售賣,所以我們向亞馬遜承諾我們以后不再售賣禁售產(chǎn)品:
1. 在新品開發(fā)階段,我們不僅要了解目標(biāo)市場的消費(fèi)習(xí)慣,還要了解當(dāng)?shù)貒业姆珊蛠嗰R遜的政策,嚴(yán)格遵守法律和政策,避免銷售違規(guī)違法的禁售產(chǎn)品
2. 選擇產(chǎn)品時,盡量避免液體,粉末,磁性產(chǎn)品等容易違規(guī)的產(chǎn)品,再也不會上架亞馬遜列出的禁售產(chǎn)品,這包括但不限于XXX(導(dǎo)致這次封店的產(chǎn)品)等。
3. 在上架產(chǎn)品之前,我們會通過幫助頁面查詢禁售產(chǎn)品,并及時聯(lián)系熱情,專業(yè),高效的亞馬遜相關(guān)團(tuán)隊,了解最新的政策以及上架該產(chǎn)品需要的相關(guān)認(rèn)證等,避免犯同樣的錯誤。
4. 選擇優(yōu)質(zhì)的產(chǎn)品供應(yīng)商,嚴(yán)格檢查產(chǎn)品質(zhì)量,給亞馬遜的買家提供更安全更優(yōu)質(zhì)的產(chǎn)品,以及更好的服務(wù),增強(qiáng)他們對亞馬遜的信心。
But these methods are not enough to maintain compliance of the future selling, so we promise Amazon the following plans that we won't sell Amazon's restricted and prohibited products in the future:
1. When we develop the new product, we not only need to research the consumption habits of the target market, but also need to study the laws of the local countries and Amazon's policy. We will obey the law and policy strictly and avoid selling restricted and prohibited products that violate laws and policy.
2. When we choose a product to sell, we will avoid these products such as liquid, powder, magnetic products and other products that may violate Amazon policy, and we won't upload Amazon's restricted and prohibited products anymore, including but not limited to XXXX.
3. Before uploading products, we will search for "Restricted Products" and "Listing Restrictions" in Seller Help and contact enthusiastic, professional and efficient Amazon Seller Support to know the newest policy and the necessary identification of products, which will help us to avoid to make the same mistake.
4. We will choose the best supplier of products and test the product quality strictly, and provide our customers the better quality products and the best customer service to boost their confidence of Amazon.
(第五步:強(qiáng)調(diào)這封郵件的目的,提醒亞馬遜客服幫助我們解封賬號)
真誠地希望您能給我們一次機(jī)會并恢復(fù)我們的亞馬遜賬號,我們一定會認(rèn)真反思這次事件并總結(jié)經(jīng)驗,避免售賣禁售商品的情況再次發(fā)生,并合法合規(guī)的經(jīng)營我們來之不易的亞馬遜賬號,給亞馬遜買家提供更好的購物體驗。
We sincerely hope you can give us a chance and restore our Amazon Sellers Account, we will reflect on this mistake seriously and learn from experience. We will avoid selling restricted and prohibited products again, we will ensure our behaviors and our products comply with all applicable laws and Amazon policies, and we will operate our hard-won Amazon account legally to provide a better shopping experience to every Amazon buyer!
真誠的,
XXX(店鋪名)
Sincerely,
XXX
文章來源:語翼