
亞馬遜如何防跟賣?亞馬遜防跟賣警告信怎么寫?相信很多亞馬遜小伙伴們都有過被跟賣的慘痛經(jīng)歷,碰到跟賣的時候?qū)Ωu者恨得咬牙切齒,因為自己辛辛苦苦創(chuàng)建的listing好不容易守得云開見天明開始出單了,卻被人投機取巧地竊取了勝利的果實。
作為自建lisitng的賣家而言,這口氣怎么能咽得下呢?那碰到亞馬遜跟賣時,我們應(yīng)該怎樣面對呢?
當(dāng)跟賣已經(jīng)發(fā)生了,作為被跟賣的賣家,首先立馬查看跟賣者是誰,并建立一個word文檔記錄下跟賣者的店鋪名稱、店鋪鏈接以及跟賣產(chǎn)品的Asin等重要信息記錄下來。
第二步,可以嘗試進入跟賣者的的storefront,點擊“Ask a question”按鈕,與亞馬遜跟賣者取得聯(lián)系,并通過發(fā)亞馬遜防跟賣警告信的方式,警告對方并以有效遏制可惡的跟賣者。
當(dāng)然能否通過警告信趕走跟賣,主要還得取決于你的跟賣警告信內(nèi)容,那么作為被跟賣者,建議大家在亞馬遜防跟賣警告信中的重點可以這樣寫:我已經(jīng)得知你跟賣了我的產(chǎn)品,ASIN為XXX,我是該商標(biāo)的持有人,如果你不馬上停止跟賣,我將向亞馬遜投訴你的侵權(quán);如果你沒有品牌備案,可以說在警告信中采用恐嚇的形式說,如果你不馬上停止跟賣我的某款產(chǎn)品,我將跟賣的某某款暢銷產(chǎn)品,并且找服務(wù)商搞死你的賬號,請自重!
大家都知道,亞馬遜平臺上的第三方賣家以中國賣家為多,這種警告信簡單直接了當(dāng),對于一般的小白賣家來說,還是有一定的震懾威力的,在看到諸多警告信之后,小白賣家就會直接下架跟賣了;當(dāng)然如果你遇到了那些有成百上千個賬號,專業(yè)搞跟賣的“老油條”的話,那他們也不是吃素的,這樣的亞馬遜防跟賣警告信對于他們而言,只是小菜一碟,可能毫無畏懼。更有甚至,還會回復(fù)郵件和你對罵起來。
這時候警告郵件一封不夠就十封,十封還不撤退,就找外面的趕跟賣服務(wù)商,轟他個幾百上千封警告郵件,讓他處理郵件都處理得焦頭爛額。
當(dāng)然亞馬遜趕跟賣的方法還有很多種,比如:Test buy、借助自然買家投訴、品牌備案等等,但其中使用最頻繁的就是發(fā)亞馬遜警告信。
以下分享兩個亞馬遜防跟賣警告信模板,供大家參考:
亞馬遜跟賣警告信模板一:
Hello,
We are the registered proprietor of the USA Trade Mark Number *****(商標(biāo)注冊號)for ****(商標(biāo)名) in classes(商標(biāo)類別)*****(Registered Date:*****).Please refrain from using our Trademark when selling or listing any of your products.
Please remove your listing from our advert immediately ASIN:*******
The product is branded***** to reflect this, along with the title, brand and manufacturer.
If this is not done, we will have to report you to Amazon and they will remove it on your behalf. Please note:If a seller is removed 3 times by Amazon, the selling privilege would be removed by Amazon.
*****Company Reg No. *********
亞馬遜跟賣警告信模板二:
Dear “ B ”,
It has come to our attention that “ B ” is using the " A " trademark without license or prior written authorization from " A ".
" A " holds federal trademark registrations in the United States. So “ B ” listings violate " A " trademark and intellectual property rights. You are also in breach of Amazon’s Participation Agreement.
Therefore, we demand that you immediately remove all listings on Amazon.com in which “ B ”utilizes our trademarks and images protected by copyright.
“ B ” currently has at least one listing on Amazon.com for products that utilize“ A’s” trademarks and/or copyrights without authorization. See the following ASIN: B001234567 (寫自己的 ASIN)
" A " is the only entity authorized to provide authorization to sell its products on Amazon.com. Your listing constitutes a violation of " A's " trademark rights, copyrights, and Amazon’s Participation Agreement.
“ B ” 's infringing listings must be removed immediately to prevent damage to " A " brand and lost sales.
While " A " has many options available under this state. But we would prefer to resolve this matter amicably. Please confirm to us in writing within 24 hours, that you have:
(1) Removed all of " A’s " trademarks and copyright material from your Amazon.com listings and any other website or public display you operate;
(2) Removed all of " A’s " listings of products it claims to be associated with " A’s ", including but not limited to the ASINs listed above
Failure to take action within 24 hours will force us to report this serious violation to the Amazon seller performance team. This is licensed products to Amazon.com as well, Amazon seller performance team will take such violations very seriously, possibly resulting in removal of your selling privileges on Amazon.com.
Thank you for your attention to this matter. Please contact us if you have any questions.
Legal on behalf of " A "
以上就是給大家分享的兩款亞馬遜跟賣警告信模板,當(dāng)然模板只是一個參考并非固定的,大家可以根據(jù)自己的實際情況去修改這個亞馬遜防跟賣警告信模板。除此之外,大家也可以配合使用亞馬遜防跟賣軟件,實時監(jiān)控自己的產(chǎn)品是否被跟賣,以便及時處理跟賣者。